When you invest a lot of time and energy to create blog content it’s really rewarding to get feedback via the blog comments. Not only does it show that your article resonated with your readers, but it gives you an opportunity to interact with them.
Here’s my List of how Travel Bloggers can get more blog comments
Ask For Comments
One of the easiest and most used ways of getting comments is simply by asking for them. But a lack-luster “please leave your comments” or “what do you think” really won’t do. Why? When you add a generic comment prompt like that it’s not very inspiring, and it means your blog reader has to think too much about what to write. Instead, ask specific and pointed questions. For example, at the end of this post I could add specific questions like:
- How do you get comments?
- Let me know how you get blog comments?
- What technique do you use to get blog comments?
This approach leaves the request for the comments to the end of the article, so if your readers don’t make it all the way through your content, they may not see your request (especially on really long blog posts), so an alternative is to ask kick off the article with a question.
Use Your Blog Headline
On this article I’ve asked a question to generate blog comments.
You’ll see I didn’t specifically say “please leave a comment about how you get comments on your blog” – but what this approach does is it creates the opportunity for a conversation.
When I promote this article on social media, people who have something to say on the topic will be enticed over to this blog post and provide their own ideas about how they attract comments. When they visit the post they’re already thinking about the question, so will be more likely to contribute via the comments.
Don’t Say It All In Your Post
Whatever topic you’re covering, leave room for additional insights and ideas. By leaving your travel blog content open-ended or incomplete, you leave room for others to add their input.
I’m not going to include every blog commenting technique I’ve read about. If I do, then they’ll be nothing that anyone can add to the conversation. (Plus nobody likes a know-it-all!)
Even when you’re writing an in-depth travel destination round-up post, don’t make the mistake of assuming you’ve thought of everything.
- Ask your readers if you’ve missed one of their favourite places/dishes/restaurants etc.
- Ask them if they’ve been to the destination you’re covering and what was their favourite or the most memorable aspect of their visit.
The way you write can also foster a conversation in the comments. If you write in an authoritative tone as if you’re talking to a room full of people, your audience may be too intimidated to leave a comment.
But if you imagine yourself talking 1:1 with another blogger or traveler your tone will be more conversational, and your audience of followers will be more likely to join in the conversation with you.
Don’t Ignore Your Commenters
If your reader has taken the time to leave a comment, the worst thing you can do is to ignore it. So make you you take the time to interact with each and every one of the comments. This transforms your comments section into a conversation section.
Kick Off The Conversation Yourself
There’s a human-nature quirk that lots of people have – they don’t want to be the first. I’ve lost count of the number of events I’ve been at where the buffet is open, but nobody wants to be the first at the table, for fear of looking too eager (for some reason that same scenario never happens at the free-bar!) So how does that FOBF (fear of being first) help you out when it comes to your blog post?
Well there’s no rules to say you can’t leave the first comment in your own comments section is there? Sometimes all it takes to attract more comments is that first comment. The door has been opened, and more people will walk in.
Treat Comments As Valuable
You have to work hard to get good blog comments, at a very minimum you have to write good quality content. You’ll also need to employ some of the techniques above to attract more. But once you’ve got the conversation started that shouldn’t be the end of the interaction journey, you should treat your comments as valuable and leverage them some more.
Have you promoted your comments on social media? This is an approach I hadn’t thought of before, but something I’ll start using. I wrote an article for a online conference a while ago about Pinterest for Authors, and there’s 48 comments on the post. That kind of interaction on the content deserves some social acknowledgement, so I’m going to rewards my comment contributors by showcasing the most valuable comments on my social media, and acknowledging the contributors by using their social handle.
This serves two purposes:
- It rewards the commenters who have taken the time to contribute to my article, and encourages them to return to my blog to add more comments to that conversation, or on another blog post.
- It shows other potential commenters that I value comments, and will encourage them to join in the conversation.
Now just to be clear, I’m not recommending employing all of these techniques on every single post, but there are a few basics that I think should be on every post.
What techniques do you use to get comments on your travel blog?
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