Top Marketing Tip for Non-Fiction Authors with a Small Budget

Saving Money Girl with a piggy bank designed by Boryanam - Freepik.com

Don’t let a lack of budget stand in your way

Don’t have a budget?

Don’t know how to start marketing your non-fiction book?

Network, Network, Network.

Start early and keep doing it.

Make sure you set aside time to connect with people who can help you reach your target audience.

When writing non-fiction, it’s really easy to find websites, blogs and forums that focus on (or feature) a similar topic to the one you’re writing about.

Give Don’t Take

Don’t approach them with a view to “selling your book”, work out how your book can help them, and then draft your content around this premise. If you always approach other platforms with a view of what you can do for them, they’ll welcome you with open arms.

Spotted on Reedsy

Seek out influencers

Non-fiction tends to have topical elements that can enable you to find potential readers in a number of different places be they specialist publications, social communities or organizations seeking to connect with their audience by exposing them to meaningful content.

Quote Source Reedsy: How to Promote a Memoir – An Interview with Justin Renard

How to Promote your #nonfiction book on a small budget. Click To Tweet

Quick Tips

This article is part of my Quick Tips series. Articles around ~300 words that give you advice that’s easy to implement. If you have your own quick tip related to being a non-fiction author or self-publishing, connect through our Write For Us page.

Feature Image photograph designed by Boryanam

Author: Jay Artale

Focused on helping travel bloggers and writers achieve their self-publishing goals. Owner of Birds of a Feather Press. Travel Writer. Nonfiction Author. Project Manager Specialising in Content Marketing and Social Media Strategy.

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